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The Beaches Resorts property in Negril, Jamaica. (Photo: sandals.com)

Sandals Resorts brings Beaches brand to St Vincent

The Beaches Resorts property in Negril, Jamaica. (Photo: sandals.com)

Sandals Resorts International (SRI) will bring its all-inclusive family brand Beaches to St Vincent and the Grenadines.

Sandals Resorts International will bring its Beaches brand to St Vincent and the Grenadines

Confirmation came yesterday, July 22, and follows years of thought that SRI was looking to expand to the eastern Caribbean nation.

The country’s Prime Minister, Ralph Gonsalves, made the announcement while speaking on NBC Radio, also revealing that a signing ceremony would be done that same day at the non-operational Buccament Bay Resort, which closed due to financial problems.

“As we look to the future, this growth stands for tremendous possibility.”

– Sandals Resorts International deputy chairman, Adam Stewart

Sandals Chairman Gordon “Butch” Stewart said, “Beginning with our first entry in Saint Lucia many years ago and more recently Grenada and Barbados, we are champions of growth for the Eastern Caribbean, and it has remained at the forefront of our expansion strategy.

“Expanding into a brand-new destination ushers in the tremendous opportunity for new and existing team members to experience a whole new way of life and professional growth path. The minute our customers land in St Vincent, they will be enchanted with its magnificence. The resort hugs the Caribbean Sea and is nestled within a lush mountain range and neighbouring rainforest. Best of all, it’s only a short drive from the newly constructed Argyle International Airport.”

Sandals Chairman Gordon “Butch” Stewart

Deputy chairman, Adam Stewart, added that the Buccament Bay will undergo extensive renovations before opening. “Each time we expand, we bring with us the full potential of our 40 years in hospitality with the creation of new jobs and skillsets through our Corporate University, the on-the-ground work of our Sandals Foundation, the dedicated airlift and comprehensive global marketing campaigns that always follow. As we look to the future, this growth stands for tremendous possibility,” the deputy chairman said.

The Buccament Bay property, once renovated, will become the fourth property under the brand and join Jamaica and the Turks and Caicos as host territories.