After months of development, detailed mapping of virtually all tourism-related businesses and attractions in the British Virgin Islands (BVI), the BVI Tourist Board and Film Commission has launched a travel app available for free download on both the Apple App Store and the Google Play Store.
Dubbed BVI Now, the app utilises the very latest smartphone technologies and provides an updated listing of BVI businesses with verified locations and current contact information. According to the BVI Tourist Board and Film Commission, it is an “insider’s guide” to the BVI as it helps tourists with local tips and helpful information.
“We invite our guests to use the BVI Now app as their gateway to discover new experiences during their stay. Through this app, which utilizes the latest technologies, I am happy that our guests now have an avenue through which they can browse and learn about land and water-based activities, attractions, and access an array of businesses that provide the best the BVI has to offer,” BVI Premier Andrew Fahie remarked.
People today demand information to be available at their fingertips, but most tourists in the BVI don’t have mobile service data plans, the BVI Tourist Board and Film Commission said in addition.
“When our guests are near a place of interest they are automatically notified with information about that place. Most importantly, BVI Now operates even if the user hasn’t purchased a data plan or has lost their cell signal,” the tourism and film agency explained further.
“Through this app… I am happy that our guests now have an avenue through which they can browse and learn about land and water-based activities, attractions, and access an array of businesses that provide the best the BVI has to offer.”Andrew Fahie, premier, British Virgin Islands
The British Virgin Islands is a British overseas territory that comprises four main islands and many smaller ones. It is known as a yachting destination and for its reef-lined beaches.
Tortola, the largest island, is home to the territory’s capital, Road Town, and rainforest-filled Sage Mountain National Park. The main attraction on Virgin Gorda island is the Baths, a labyrinth of beachside boulders.
Notwithstanding, BVI’s tourism industry faces many unique challenges, especially after the passage of hurricanes Irma and Maria. Among them are the lack of correct maps for the territory and a comprehensive directory of our tourism businesses with up-to-date contact information and hours of operation.
To this end, the app was developed with the help of stakeholder consultations, including a series of roadshows with tourism industry partners on the BVI’s four main islands.
“We believe BVI Now will enhance our guests’ experience, whether they are visiting for a day, a week, or longer. We also believe people who live and work in the BVI will find it to be an indispensable tool,” the BVI premier said.